The Story
Originally developed as a teaching tool for innercity youth, this book, now revised and expanded, can help you identify the entrepreneur within and understand what it takes to develop an idea and make it a success.Included are dozens of cleverly written profiles of such prominent contemporary entrepreneurs as:Debbi Fields, Bill Gates, Spike Lee, Russell Simmons, Anita Roddick, and Liz Claiborne.Each profile is generously illustrated and goes beyond the onedimensional success story to provide a valuable lesson on what it takes to start a business and make it a success. Also includes a Do You Have What it Takes? quiz to help you decide if you are a natural entrepreneur.
Description
Originally developed as a teaching tool for innercity youth, this book, now revised and expanded, can help you identify the entrepreneur within and understand what it takes to develop an idea and make it a success.Included are dozens of cleverly written profiles of such prominent contemporary entrepreneurs as:Debbi Fields, Bill Gates, Spike Lee, Russell Simmons, Anita Roddick, and Liz Claiborne.Each profile is generously illustrated and goes beyond the onedimensional success story to provide a valuable lesson on what it takes to start a business and make it a success. Also includes a Do You Have What it Takes? quiz to help you decide if you are a natural entrepreneur.
