Original: $99.89
-70%$99.89
$29.97The Story
The Original Edition 2005: Louis Vuitton The Birth of Modern Luxury (English) Printed and Bound in France. A must have for any Louis Vuitton collector! The first indepth portrait of one of the worlds bestknown luxury brands, this elegant volume traces the remarkable history of the House of Vuitton, which has been making practical but stylish luggage, handbags, and accessories for more than 150 years. Written with full access to the companys archives, the book itself demonstrates Louis Vuittons passion for fine design in a stunning array of archival art, historical images, product designs and sketches, and cuttingedge advertising. Author PaulGerard Pasols, former communications director and longtime consultant to Louis Vuitton, explores the companys tradition of quality and innovation in the context of sweeping changes in society, art, culture, fashion, and, above all, travel. Examining the life and times of the companys first three leadersfounder Louis (who invented the modern trunk), his son Georges, and his grandson Gastonthe text focuses on the firms development under their guidance. It also discusses Vuittons explosive growth toward the end of the 20th century, including the 1987 merger with MotHennessy that made it part of LVMH, the worlds largest luxury goods company, and spurred the expansion of its boutiques to more than 300 locations in 50 countries around the globe.
Description
The Original Edition 2005: Louis Vuitton The Birth of Modern Luxury (English) Printed and Bound in France. A must have for any Louis Vuitton collector! The first indepth portrait of one of the worlds bestknown luxury brands, this elegant volume traces the remarkable history of the House of Vuitton, which has been making practical but stylish luggage, handbags, and accessories for more than 150 years. Written with full access to the companys archives, the book itself demonstrates Louis Vuittons passion for fine design in a stunning array of archival art, historical images, product designs and sketches, and cuttingedge advertising. Author PaulGerard Pasols, former communications director and longtime consultant to Louis Vuitton, explores the companys tradition of quality and innovation in the context of sweeping changes in society, art, culture, fashion, and, above all, travel. Examining the life and times of the companys first three leadersfounder Louis (who invented the modern trunk), his son Georges, and his grandson Gastonthe text focuses on the firms development under their guidance. It also discusses Vuittons explosive growth toward the end of the 20th century, including the 1987 merger with MotHennessy that made it part of LVMH, the worlds largest luxury goods company, and spurred the expansion of its boutiques to more than 300 locations in 50 countries around the globe.
